Why choose an electric fireā€¦

Home is where the hearth is, the warmth and ambience of a fireplace brings a home to life. An electric fire offers a positive alternative to an open flame fire yet allows you to relax in the comfort of your own home enjoying the benefits, without the cost or maintenance associated with gas or solid fuel.

From as little as 6W our LED flame effects can be enjoyed all year round, with or without heat. You have more choice, not only the style of fire but also the flame effect and control technology. Our Eco-design Compliant fires are 100% efficient from as little as 750W of heat, nothing is wasted. Not only a huge positive to you but also our environment. Our extensive range of built in, wall-mounted and floor-standing fires and fireplaces, ensures that we have the perfect electric fire to transform your room. With the added assurance you are buying British made and from a family company with over 50 years industry experience with unprecedented customer service.

energy efficient LED fires